Basics of SEO - SEM - SERP - SMO - SMM

In Present time Internet Marketing contains many abbreviations. Formerly it is impossible to understand the content with so much abbreviation. So If any buddy ask that What is SEO, What is SEM, and What the mean of SERP, What is SMO & SMM So my dear folks don't worry here i am going to tell you all the SEO terms. 

Search Engine Optimization (SEO)

SEO or Search Engine Optimization( one of the maximum applied) is the techniques which helps major search engines to quest and get superior positioning for your websites on top of millions of other sites competing you. SEO helps search engines to better understand the content of your website and thereafter helps you get more and profitable results.

Search Engine Result Page ( SERP)

In SEO Field you listen this word many times and if you don't get it SERP meaning then it is worthy of your work. So SERP or Search Engine Results Page is simply the result page that shows the search engine when anybody search on it. When you enter a any keywords then search engine display some results or websites. That means this list we can optimize our website for better positioning.

Search Engine Marketing (SEM)

SEM or Search Engine Marketing is the process of generating traffic or visibility in search engines. Often abbreviated as "Search Marketing".

The SEM we can understand in two ways.

1. Gain traffic through Organic SEO strategies and efforts.

2. SEA (Search Engine Advertising) - Earn traffic through paid advertising, Such as a Google Adwords .

Social Media Optimization (SMO)

SMO is popular in today’s era. SMO or Social Media Marketing is basically used to promote a website through all social media and get maximum traffic to your websites. Example  -- If you are sharing your website link through social media then thousands of reader or social media users presents on social networks and then you can viral your link etc. It's main objective is to generate brand and visibility in search engine.

Search Engine Reputation Management ( SERM)

SERM if you are going to give any interviews then interviewer definitely asks you that do you know about (SERM) that what the meaning of SERM is and how could you manage them. 

So here I will tell you first that SERM or Search Engine Reputation Management simply tries to control your websites reputation, when a user performs a search. If there is negative Comments or feedback available about your website the SERM will try to use these techniques to avoid appearing before the positive.

!!Hope it will help you and you will like it .!! Thank you very much if you have any idea and suggestion regarding this post so please comment. :)